We’ve been here before, in a more recent iteration.
Back in 2012, when the craft beer movement was still relatively new and nascent, there was a very specific kind of festival that drew a lot of attention: the Craft Beer and Ale Fest.
The festival featured nearly a dozen local brewers participating in a weeklong program of competitions, tastings, and public tastings.
The organizers made it clear that the purpose of the event was to showcase the quality of craft beers available, and there was an effort to make it inclusive of people of all backgrounds.
And it worked.
The year after, the Craft Brew Alliance, which is part of the Brewers Association, began offering its own craft beer festivals.
Since then, more and more craft beer fans have been able to experience the same level of fun at a more diverse range of events.
And with a new crop of breweries entering the market, it’s clear that there’s a huge demand for more of these kinds of festivals.
But what exactly is a “craft beer festival”?
In the past, a “beer festival” has meant one that focuses on beer, whether that’s a one-off tasting, an annual festival, or a full-fledged celebration.
In 2018, the Brewers Guild expanded its definition of what a “brewer festival” is to include any “event featuring a combination of events related to the production, marketing, distribution, marketing and consumption of beer, cider, wine, malt beverages, spirits, hops, grains, yeast, and/or other ingredients used in brewing, fermentation, distillation, fermentation/distillation, and aging of beer.”
That could mean a large-scale beer festival that’s held every summer or a brewery-run beer tasting, but it could also mean a small, one-day event that happens once or twice a year.
This has given rise to a whole new wave of festivals that have expanded beyond the confines of a one day event.
In this post, we’ll be exploring the definition of a “discovery” beer festival, a beer festival without a single event.
And since there’s so much going on, we’re going to start off with a bit of a recap.
Beer festivals are about finding the best of the best, right?
Well, there are a few ways that this could be true.
A big beer festival might be a huge event that draws lots of people, but there’s no one-size-fits-all.
If you’re looking for the best beers in a particular state, you’re going have to look at multiple events.
A beer festival could also be about the craft brewers who make the best beer in their area, but those breweries have to make the event themselves, which means you might end up seeing a few of the most talented people at a few events.
For instance, if you’re in Austin and you’re planning a beer tasting at one of the brewery’s locations, but you’re also looking to meet people, you might want to try a festival in a different city.
It’s hard to tell how a festival can be a “great” event, given that so much depends on the brewer and the community.
The craft beer community has had a lot to say about this, but this is an important distinction.
Many breweries have taken steps to include diverse and diverse events in their calendar, but others have gone further and made it impossible for brewers to showcase their best products in their own events.
For example, there’s the annual Craft Beer Fest, which takes place on the Saturday after Labor Day every year, and features events that include live music, beer-making demonstrations, and craft beers from around the country.
And while the fest has its fair share of local brewers, it does not include any beer from outside the U.S. (or, at least, not in the beer category).
Another example of the difference between a “discounted” beer event and a “premium” beer fest is the Craft Brewers Conference, which includes events that have beer included in their program.
There’s no such thing as a “free beer” at these events, but they can have an array of beer options, including some of the more premium options from some of these smaller breweries.
So what’s a craft festival about?
The term “craft” is often used interchangeably with “premier,” but that’s really just a way of defining the type of events that a festival might include.
The key difference between an “adventure” and a traditional “premiere” festival is that a “venture” can have a wide range of attendees and includes a variety of activities.
And while “premieres” are generally more focused on small scale events, they are still able to attract the best in the industry and bring out the best brewers.
A “discover” beer Festival might have only a few people attending and a limited number of beers on tap, but its focus on the craft breweries participating in it means it